JESTINA design strategy, product design and package design Suggestion
Client: JESTINA
Project Team
JESTINA Design Team
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KJK Design Studio Team
Project Management
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KJK
design strategy, product design
and package design Suggestion
Art Direction & Design: JINKYOUNG KIM
KJK Design Studio proposed the design strategy, product design, and package design of Jewelry brand JESTINA’s cosmetic brand. An intuitive consumer communication strategy was needed to increase the brand sensitivity index, and the design muse was set as personality accordingly, and the overall design aimed at advertising was proposed.
